FiftyFour. The new social mood

5 April 2016

They are young, creative, resourceful. 4 friends, united by the desire of being themselves and find out what the world can offer them. They know every road has an end, that is just the beginning of another road. It’s up to them. They chose London as a meeting point for their adventure. A city that…

Look on the road!

13 October 2015

An airstream, a group of friends, and the desire to travel with no destination! The road is life, the road is adventure, the road is friendship! Emotions pervaded with the charming flavor of the experienced denim, resistant, rough and mature. This is the mood of the latest FiftyFour shootings, realized on the road for the…

Job Opportunities

20 October 2014

The company is looking for an intern junior designer for the line fiftyfour men and women It requires a designer certificate (or similar), very good drawing skills (hand and with graphics programs) and good knowledge of the English language The candidate does not necessarily have to posses a previous work experience The place of employment…

The denim sound

5 March 2014

An uninhabitated villa, between ancient walls and signs of past stories, while a noise of tales gone by fills the stairs and the abandoned rooms. A rock wave suddenly rattles everything. The piercing odor of wild denim explodes. The rebellious souls of a group of friends burn out with all their energy, smashing and old…

FiftyFour AW 2013-14 True Mood!

9 September 2013

A historical and glorious stadium, ground dry and hard, the values of a sport forever inseparable. Pervaded by appealing flavor of a rough denim, durable, robust and mature. This is the mood that characterizes the last shots FiftyFour made in the Ballarin Stadium of San Benedetto del Tronto. FF focuses on the emotions that revolve…